Thursday, December 29, 2011

Jamaica 50 Calendar Competition

presents the 
Jamaica 50 Calendar Competition endorsed by the 
Jamaica 50 Secretariat.

Submissions close on February 28, 2012.

Aim of Programme
To promote Jamaican graphic design, marketing, public relations and printing. Awardees will have the privilege of noting their award on resumes and on promotional material. 

Who can enter
All public relations, marketing and advertising professionals, graphic designers and printers who operate in Jamaica, or who can be identified as being a part of the Jamaican Diaspora. There is no entry fee.

The following areas will be considered:

The Jamaica 50 Brand Jamaica Award  
for the calendar that represents the potential for advancing Jamaica
Jamaica 50 Masterprinters Trophy
For excellence in printing

Jamaica 50 Graphic Design Award  
For excellence in Graphic Design

Jamaica 50 Marketing Award 
For excellence in product/brand representation

Best in Category 
Best Bar Calendar 
Best Educational Institution Calendar
Best Social Marketing Calendar
Best Retail Calendar
Best Supermarket Calendar
Best Desk Calendar – blotter type
Best Desk Calendar – standing type
Best Personality Calendar

Jamaica 50 Diaspora Award  
For best calendar produced for the Jamaican Diaspora 

Calendars are to be submitted to:

Ms Maxine McDonnough
c/o The National Library of Jamaica
12 East Street, Downtown
During the businessweek in January on Mondays, Wednesdays and Fridays only.
To confirm delivery times call 833-6447

Download application form at the bottom of this webpage link

We look forward to quality entries so please call or email for support on completing the forms to or 817-8077.

We invite you to submit:
  • Two printed copies of the calendar
  • An Executive Summary of no more than 200 words on the specific solution that the calendar seeks to provide for a named business, organisation or grouping.
  • State design concept in no more than 50 words
  • State publication format including paper grade, size and printing format used (offset vs lithographic)
  • State clearly the target audiences
  • State any special considerations such as if it was a collaborative effort or if it is for very specific audiences or audiences not in Jamaica.

Guidelines on use of the National Flag of Jamaica in designs
From The National Flag of Jamaica

Report PR Champions Award

Report Jamaica PR Champions Awards

On November 3, President Delmares White, Past President Mark Thomas and members Gerrard McDaniel and Gwyneth Davidson scored submissions for the Jamaica PR Champions awards. Six persons from 14 were selected as PR Champions.

The competition recognizes non-practitioners in nine selected subject areas who consistently pursue healthy relationships between their organisations and their stakeholders by encouraging good public relations in their core organisational practices.
The awards ceremony is being proposed for early in 2012.

The Awardees
Business - The Honourable Lascelles Chin, OJ for consistently leveraging public relations that connect with customers in his group of companies; these include outstanding initiatives in promoting national core values.

Government -Security - Commissioner of Police, Owen Ellington OD strategically moved the Force closer to the public through corporate communication and by maintaining a healthy relationship with the media. He excels in the in the media interview. He has consistently promoted national core values in handling controversial issues related to law enforcement.

Government - Health - Dr Sheila Forrester Campbell for consistently promoting national core values by promoting open and consistent communication in matters related to public health during her tenure as Chief Medical Officer. She is an informed and consistent source for the media interview.

Media - Garfield Grandison’s outstanding commitment to national core values happened when the agency unequivocally apologized for its handling of its reportage of material released by whistleblower website, Wikileaks. Under his leadership there have been many initiatives to regularly include more voices and issues into coverage.

Business - Professor Rosalea Hamilton successfully engaged a wide cross section of stakeholders to form the small business conglomerate, The Medium Small and Micro Enterprise Alliance (MSME). She lobbied for the MSME to be a part of the national Partnership for Transformation. She excels in delivering speeches and the media interview.

Education - Vice Chairman of HEART NTA, Principal Ruel Reid, is a recognised voice that articulates efforts to transform education. Mr Reid has demonstrated core national values in being a part of the team that brought stakeholders of Jamaica College together to improve the delivery of education. He excels in the media interview and also in public speaking.

Reviewers Report
PRSJ Jamaica PR Champions
Past and present executive members of the PRSJ were invited to participate on the Jamaica PR Champion awards committee. The volunteer members were: President, Delmares White; Executive Vice President, Christopher Benjamin; Past Presidents Mark Thomas, Dayner Clarke and Bev Josephs; past executive member Gerrard McDaniel and Gwyneth Davidson; UWI Mona PR Head Dr Carrole Edwards. 

The team agreed on the format and nomination process; the questions to be asked and the date for reviews. Dr Edwards could not be present at the review date and Past President of the IABC Caribbean - Jamaica, Yvonne Grinam Nicholson accepted the invitation to participate.

More than 150 Public Relations practitioners in Jamaica were invited through the PR Brief newsletter and also by direct email to submit nominees for the Jamaica PR Champion awards programme.  A total of 14 names were submitted between September 26 and October 26 using the online survey software, Survey Monkey.

No professional affiliation was necessary to submit nominees. The five questions which were asked are attached to this document. 

The Review
Four members of the review committee reviewed the 14 submissions between 6:00p.m. and 800p.m. on November 3. The four members were: Past President Mark Thomas, President Delmares White, former executive member Gerrard McDaniel and past executive member and current moderator, Gwyneth Davidson. 

An agreed scoring system was decided before any nominations were reviewed. The system is set out below:

Total Possible Score 100

Media Interview
National Values

Overall assessment

Each judge was given the comments of the nominees to read and apply his or her own knowledge of the nominee to arrive at individual scores.

The scores per nominee were added for each reviewer and then divided by four to find the average score. It was decided that any nominee with a score above 80 would be invited to accept the award of Jamaica PR Champion.

Of the 14 persons nominated, 12 went forward. Two were not scored: one was not nominated by a known PR person and that nominee is in a PR position; the other person was not known by the reviewers and the rationale that was sent forward by the nominee did not provide sufficient information for a fair review.

Based on the results the persons who achieved 80 and above are:

First Name
Last Name
Forrester Campbell

The Questionnaire
Jamaica PR Champions
Dear Colleague,
Public relations practitioners in Jamaica are invited to nominate non-practitioners in nine selected subject areas of public life who consistently pursue healthy relationships between their organisations and their stakeholders and publics by encouraging good public relations in their core organisational practices.

The PRSJ will recognise their achievements with the "PR Champions" award.

The award will be bestowed on November 17 2011 at a PRSJ networking event in the Jampro training room.

A team of five eminent practitioners selected from the PRSJ and IABC-Caribbean Executive and PRSJ Past Presidents corps will review each questionnaire and arrive on the nine PR Champions.

We invite you to complete this short questionnaire that will allow the PRSJ to promote good public relations practices.

Do enjoy the process,
The Public Relations Society of Jamaica

Question 1
Who is your nominee?

Question 2
Select the one field of assessment that applies to your nominee
Politics; Security; Executive in Buiness the public sector NGO; Education; Health, Tourism, Media, Sports.

Question 3
Say in which areas your nominee has excelled.

Question 4

In 200 to 300 words (about a page), state examples that support your view that your nominee has excelled in one or all the areas of the media interview, speechmaking, crisis management, promotion of national goals as outlined in Vision 2030. 

Jamaicans are empowered to achieve their fullest potential;
The Jamaican society is secure, cohesive and just;
The Jamaican economy is prosperous;
Jamaica has a natural healthy environment.

Question 5
What is your name?

Friday, December 23, 2011

PR Brief - December 2011

In this issue
Report of Jamaica PR Champions Awards

Dayner Azzellino defends PhD thesis on Corporate Social Reponsibility
Two new professionals admitted to PRSJ as Full Members
IABC Caribbean - Jamaica has Communicators Christmas Lyme
Corporate Canape

Thursday, December 1, 2011

PR Brief - November 2011

November 2011 Edition of  PR Brief, the monthly newsletter of the Public Relations Society of Jamaica

Wednesday, November 30, 2011

Tribute to UWI Professor Aggrey Brown

November 30, 2011

The Public Relations Society of Jamaica (PRSJ) joins the academic community, the media fraternity and all his colleagues and associates to pay tribute to the late Professor Aggrey Brown.

As a former director of the Caribbean Institute of Media and Communication (CARIMAC) Professor Brown was not only a communicator par excellence, but was also instrumental in working with the PRSJ to ensure that the curriculum at the Institute was expanded to include Public Relations.

His understanding of the importance of the practice, paved the way for Public Relations not only to be taught as an introductory course but as a communication technique in its own right. The public relations and other graduates will long remember him for his vision and foresight, emphasis on professionalism and passion for excellence. Many will also recall the attention that he gave to their own personal development.

Today, hundreds of practitioners in Jamaica and across the region serve in various capacities in a multiplicity of organizations both here in the Caribbean and throughout the world.

The PRSJ is indebted to Professor Brown for his invaluable contribution to the growth and development of public relations in the Caribbean.

We extend condolences to his wife Dr. Suzanne Francis-Brown, his children, and other members of his family, colleagues and friends. May his soul rest in peace.

Monday, November 28, 2011

Jamaica Civil Service Association Week Exhibition 2011

Scenes from Jamaica Civil Service Association Week 2011.
November 22, Emancipation Park
Kingston, Jamaica

Friday, October 14, 2011

PR Brief Newsletter October 2011

List of nominees to date for PR Champions awards
First online public sector meeting held
Corporate Canape

Wednesday, October 5, 2011

Search on for PR Champions

Kingston, October 4, 2011

The Public Relations Society of Jamaica (PRSJ) is receiving nominations from PR professionals naming business and public sector leaders who actively promote good public relations in their organisations. The nominations are to select Jamaica Public Relations Champions.

Names have already come forward for the subject areas NGO, security, sports, education, entertainment, politics, business and media.  

The search will highlight and celebrate leadership that shows its values by building healthy long term relationships with staff, customers and other stakeholders, which in the profession are called “publics”.

The nine categories for nominations are: Business (which includes the NGO and public sectors); Education, Entertainment, Health, Media, Politics, Security, Sports and Tourism.

Nominations are done online at the link

Nominations are open until October 31 and will then be reviewed by a panel of eminent public relations practitioners. Results will be announced at the PRSJ business event in November.

Over the past 30 years, the PRSJ has advocated for professional standards in the growing field of public relations. There are nearly 100 public relations specialists and officers in the public sector; some half a dozen established public relations firms and several dozen independent practitioners and consultants operating in Jamaica.

Chris Benjamin – Vice President, PRSJ (876) 779-2223

Gwyneth Harold Davidson – Online moderator

President Delmares White; First VP Christopher Benjamin; General Secretary Cecil Thoms;
Assistant General Secretary Gerrard McDaniel; VP Finance Christine Ann Bell;
VP Membership Opal Davis; VP Events Akilah Maxwell.
Trustees: Dayner Azzellino, Camille Taylor.

Sunday, September 18, 2011

Jamaica PR Champion

Practitions in the Jamaica PR community are invited to nominate leaders in sectors across society for their role in supporting good public relations practices in their organisations.

To nominate, click here and answer five questions. You may nominate  any number of persons.

Who is your nominee?
What is the field do they operate?
(nine options)

Which public relations technique(s) has this person excelled?
(Four options)

Support your reason in 200-400 words.

State your name and contact information.

Nominations close on October 31

The PRSJ will recognise these persons at a recognition and networking function on November 17 at Jampro.

Tickets for this function will be available shortly for $1,300.00

Link to nominate:

Queries to

PR Brief - September 2011

Tuesday, August 30, 2011

Searching for Vinton Spencer

August 28, 2011

I am Yu Yu Hlaing, looking for my dear friend, Vinton. We studied together for masters' degree in Public Administration at Carleton  University from 1991-93. I am wondering if Vinton Spencer from your list is the one that I have been looking for.
Thanks a lot.
Yu Yu


Monday, August 8, 2011

PR Brief - August 2011

The August 2011 editon of PR Brief- the newsletter of the PRSJ
Think strategically - communications is only a tool of PR, Dr Hume Johnson

Tips for new PR Managers - flag protocol for the National Flag of Jamaica

UWI Singers 2001 Summer Tour - the art of the possible by Christopher Benjamin

Create your own media rather than complain about coverage - Dr Hume Johnson suggests to young politicians
View the August edition at the link below:

The link to the bookshelf to download issues of PR Brief

Friday, August 5, 2011

Using the Jamaican Flag

Don’t get caught defacing the flag – that means placing objects, letters or other artwork and design elements on the flag. Try and avoid designs that trim the flag in a way that can be seen as diminishing the dignity of the most recognisable symbol of Jamaican nationhood.
For official approval for use of the flag or any other national symbol in a design, enclose the proposed artwork in a letter that explains how the design will be used to:
Chief of State Protocol
The Chancery
Office of the Prime Minister
1 Devon Road, Kingston 10 
Plan your activities to accommodate a few weeks for review and discussion towards a favourable official response. 
The guide on using the physical flag can be downloaded from the OPM website at or directly from the Special Section of the JIS website  . The site also has information on the use of other national symbols.

Wednesday, July 27, 2011

PR Brief - July 2011

  1. Deborah Hickling explores movement from state tv to commercial tv in Ghana and Jamaica; 
  2. General Meeting August 9
  3. New values-based organisation for professionals launched in Jamaica.  

Saturday, July 9, 2011

Tips for the Summer from the Jamaica Constabulary Force

Media notice:
The JCF is seeking the assistance of the media in promulgating rape safety tips.

We are approaching the start of the summer holidays. This is the time when most children and teenagers are either at home or are engaged in numerous activities which require them to be on the streets more often than they would be when in schools.

Analysis over the years indicates that during the summer holidays, there is an increase in the number of sexual offences perpetrated against children and teenagers. Therefore, during this period, it is necessary to promulgate certain safety tips to the general public.

Rape and carnal abuse are heinous crimes which cause untold hardship to victims. Please assist by increasing the level of awareness.

Link to tips is below:

Monday, June 20, 2011

Communications Professional - Elaine Oxamendi Vicet is Boss of the Year

The Boss of the Year for 2010 is Interim Communications Chairman, Communications Studies Department, Northern Caribbean University.

Her achievement has distinguished the profession.

See the Gleaner Feature Article at the link below.

Tuesday, May 24, 2011

Opportunity - Online Officer, The Commonwealth Secretariat

See link to The Commonwealth Secretariat opportunity at the link below:

PR Brief - May 2011

PR Brief - May 2011
  • June 13, PRSJ hosts a discussion on Brand Jamaica at Jampro;
  • Corporate Social Responsibility might be your responsibility;
  • Tips for new PR Managers;
  • Defending PR...a discussion on confrontation vs ongoing education;
  • PR ethics and the Facebook controversy.
The online edition is available at the link below

Or download the May edition as a pdf file from the library shelf at the link below

Feedback and content is welcome. Send an email to

Friday, May 6, 2011

Four Critical Web Design Rules

Some tips on webdesign from Sumo Systems, Jamaican website and mobile app development company.

Thursday, May 5, 2011

Monday, May 2, 2011

PR Industry Fills Vacuum left by Shrinking Newsrooms - story by ProPublica

Article by ProPublica, a privately funded online news organisation that focuses on investigative journalism.
The editorial staff there won a Pulitzer Prize for investigative reporting in 2010.

It describes the increasing influence of the public relations practitioner in media content in the USA even as budget cuts hit traditional newsrooms.

Wednesday, April 27, 2011

Intellectual Property Week - April 26- 29 2011

"Intellectual Property Means You Have To Ask"

The spectacular destruction of 1.2 million pirated DVDs and CDs by the Jamaica Anti-Piracy Alliance on Friday, April 15 at the Riverton City Dump in Kingston was the Intellectual Property (IP) Week event to
draw attention to the high level of flouting of IP regulations in Jamaica.

Public Relations practitioners who generate ideas and who use the creative work of others have a special calling to be at the forefront of the protection of our own IP and that of others.

One area for urgent attention is the staging of events that use recorded music, but for which no promoter provides a playlist to collection agencies. These agencies, such as the Jamaica Association of Composers Authors and Publishers (JACAP), allow the creators of music and their estates to benefit from their labour.
There is no collection agency currently in place in Jamaica for recorded speech - such as speeches, and poems.

PR contractors who create ideas for clients, such as event designs, event concepts and PR plans and programmes should recognise that their work has ongoing value that can also be protected. While the creator can never be separated from his work, the right to commercially exploit the work might belong to the employer of the PR person, or the client, depending on the arrangements.

There are noted photographers in Jamaica who limit the commercial rights of the client to news or press purposes, and retain copyright for other uses such as advertisements in print separate from advertisements in the Internet, until there is an agreed buy out.

In an interview with Ronald Mason of Nationwide News Network on April 26, Mrs Joan Pinkney, Manager Licensing and Membership at Jamaica Copyright Licensing Association (Jamcopy), says that there are two categories of intellectual property: Copyright; and industrial design properties. It is notable that the work of PR persons can fall in one or both categories.

Jamcopy is the sole national licensing body for the reproduction of copyright protected materials published in the print media. It has reciprocal arrangements with 30 countries to manage the rights of registered creators of published work.

The IP organisations in Jamaica who make up the Jamaica Anti-Piracy Alliance are the Jamaica Intellectual Property Office (JIPO), an agency of the Ministry of Industry, Investment and Commerce; Jamaica Association of Composers, Authors and Publishers; Jamaica Music Society; the Jamaica Constabulary Force; Palace Amusement Company; the Ministry of Culture, Youth and Sports; and the Business Software Alliance.

Their activities for IP week 2011 that runs from April 23-29 are: a public lecture by Dr Duncan Matthews (Llb), Reader, Intellectual Property Law at the Property Law Centre UK at the UWI, Mona Faculty of Law on April 26; and a workshop for graphic artists in Kingston on April 28.

For more on creative rights, Jamcopy can be reached at:
The office is at 70 Ruthven Road, Kingston.

Tuesday, April 26, 2011

PR Brief - April 2011

Monthly newsletter of the Public Relations Society of Jamaica

April 2011 edition of PR Brief

Submit content and feedback to:

Thursday, April 21, 2011

PR # 2 on List of America's Most Stressful Jobs - study

If your workday leaves you feeling frazzled, you are perhaps not alone.
An American analyst ranked 200 professions for stress indicators and PR practitioners ranked # 2!
See an article on the results at the link below.

They say that misery loves company, but we prefer to say, you are not alone, so share suggestions on how you keep your centre.

The Ministry of Education has also, in collaboration with telecoms providers LIME, Digicel and Flow, posted a toll free helpline at 1-888-429-KARE/5273.

America's Most Stressful Jobs - Yahoo! Finance Report

Friday, April 15, 2011

Reputation Impacts Profitability

Surprising Careers With High Earning Potential - From Yahoo! Education

Short article on careers with high earning potential.

Monday, March 28, 2011

Quick Response Codes - From department store shop windows to concerts

The use of smart phones seems to be on the rise in Jamaica, following the trend around the world.

One marketing activity that may very well appear soon in your favourite plaza is the quick response code for promoting shopping events and retail sales.

Once you get the attention with your poster, the quick reposnse code can lead the viewer to rewarding content on your website while they are standing right there on the piazza! Macy's is doing it, so next is......

See news item on CNN Tech website below:

Wednesday, March 23, 2011

Meet Jamaica - Jamaica Business Initiative for London 2012

Jamaica launched its 2012 olympics business initiative in the city of Birmingham on March 18. The event received high impact coverage, including from ITV, the largest commercial broadcast station in the UK. The Gleaner's UK paper, The Voice, also provided coverage of the launch and initiative.Birmingham will host the Jamaica team for their Olympic preparations and have signed a legacy agreement with Jamaica.

Being host city for the Jamaica team will bring economic benefits into Birmingham as successful firms have already secured about 490 million pounds of contracts to provide services for the games.

The Jampro communications team led by Mark Thomas along with the Birmingham City Council handled all media and publicity around the event launch. Participating companies included Jablum, Continental Bakery, the Jamaica National Group and the University of Technology.

Other promotional events of London 2012 will include a Taste of London event in June and Jamaican Restaurant Week in August.

For more on the initiative, visit the Jampro link below.

Tuesday, March 22, 2011

Writing Comes Alive in Jamaica

Events may change without notice. Please seek direct confirmation with promoters. We will adjust this blog if a notice is publicised in reasonable time. PRSJ
Starting with the literary event to celebrate independent publishers last year, 2011 has rolled out a delightful array of new events and activities for writers and lovers of literary works. Here are a few activities that can keep you in touch. If we left any off, please drop us a line and we will add!

The Jamaica Poetry Society hosts monthly readings and performances at the Edna Manley College Auditorium. They meet on the last Tuesday from 7:30p.m. to 10:30p.m..
This is probably an adult event. Facebook: Jamaica Poetry Society
Spoken Words 
Every Wednesday from 7p.m. @ 94 Old Hope Road

Fairs and Other Events

This year was the biennial awards programme of the Book Industry Association of Jamaica (BIAJ). Their big weekend of events starts on Thursday, March 23 to Sunday March 26.
The link below has the programme of activities.
Jamaica's Cultural Icons, UTech, Tuesday, April 12, 11a.m.-8p.m.
Celebrate the life and work of two of Jamaica's cultural icons: Leonie Forbes and Cecil Cooper
11a.m.-1p.m. Workshop - Professor Verene Shepherd (Nursing Department)
2p.m.-4p.m. Literary Festival - Dr Erna Brodber, Dr Sonjah Stanley Niaah (Caribbean Culture Park)
6p.m.-8p.m. UTech Art and Theatre Ensemble, special guest E-Park Band, (Desi Jones and Peter Ashbourne) (Caribbean Sculpture Park)
Asante Adonai Literary Lyme welcomes lovers of writing to a day out on an organic farm in Winefield, St Ann. The day will feature writers, poets and a musical message. Food on sale will be organically grown and there will be raw food options. Sunday, May 22. 10a.m. - 4;30 p.m. Event organiser Dr Leachim Semaj says this is "A post Calabash withdrawal symptoms group treatment session." Facebook: Welcome to the Asante Adonai Literary Lyme.
Link to launch of lyme:

Two Seasons  Talking Trees Literary Fiesta will feature readings from Jamaican novelist, Garfield Ellis; Nigerian short story writer A. Igoni Barrett; Jamaican columnist Robert Lalah; award winning dub poet, Malachi Smith; a reading of Keiran King's newest play; other readers to be confirmed; a panel discussion on publishing issues; selected recorded talk. There will be a children's programme. This is a family event. Saturday, May 28, 9a.m. - 5p.m.
Pon Di River at Boon Hall Oasis features ...a medley of Literature, Fine & Contemporary arts, Music, Food & Culture. In association with Boone Hall Oasis “The Experience”... a paradise in the hills of the city. Brings you the best fusion of Culture & Live Entertainment with Music Performances, Dance &; Poetry. Sunday, May 29.

Independent VoYces Literary Fair.
Saturday November 5 to Sunday, November 6
  • Writers' Workshop, Saturday 9a.m.-12p.m/. November 5, Bookophilia, Hope Road
  • Jamaica Drums for Peace Saturday, November 5, 4p.m. - midnight, Robin's Bay, St Mary
  • Literary Fair, Sunday, November 6, 10a.m.-5p.m. Robin's Bay,St Mary

Friday, February 25, 2011

Weekly Radio Marketing and PR Programme - Marketing Mix

Never before aired on radio, PRSJ Member, Marie Berbick Graham's radio programme Marketing Mix, highlights interviews with PR and marketing entrepreneurs and executives. Berbick Graham also shares insider tips for those in the business.

The programme currently airs on Tuesdays at 8:35 a.m. on Power 106.

The CEO of Berbick Graham Creative, a marketing and PR consultancy outfit, also launched BG TV on Youtube with episodes of Marketing Mix. One episode of Marketing Mix is at the link.

Wednesday, February 23, 2011

Webstream - Nova Gordon Bell (PhD) speaks on Jamaican perspective on Wikileaks

The policy think tank Social & Economic Alliance for Development (SEAD)
will stream a talk by Nova Gordon Bell (PhD) on Wednesday, February 23 at 6:00p.m. at the link

Topic: Information availability/security and transparency in national governance in a world where there is Wikileaks - the Jamaican perspective.

Speaker: Nova Gordon Bell (PhD)
We will be exploring just how much information should be kept private from citizens in a democratic country.
Dr. Nova Gordon Bell, PhD, Media and Communication - Editor at Nova Gordon-Bell & Associates Ltd; Fmr. Programme Director at University of Technology, Jamaica; and Fmr. Adjunct Lecturer at The University of the West Indies.

Mr Javette Nixon
BB PIN:212E42B3
Cell: 1876.432-5707
Social & Economic Alliance for Development - Executive Director

Wednesday, February 16, 2011

Condolences Pamela White

We regret to say that we were made aware of the death of PRSJ Member, Mrs Pamela White, who passed away on February 15. Pamela White was employed in community relations at the bauxite mining company, Jamalco, a subsidiary of Alcoa.

Colleague, Jamalco Manager-Corporate Services and Government Affairs, Leo Lambert, says of her, "Pam was an employer's dream and one of Jamalco's brightest stars. Her example will forever live in our hearts even as we struggle to come to terms with this most painful loss. Jamalco will be coordinating several initiatives in her memory."

As a communications practitioner for some two decades, Mrs White was known for her joyful demeanour as she performed an enabling role in the development in her beloved parish, Clarendon. 

During her employment at the Jamaica Information Service (JIS) May Pen regional office in the 1990s, Mrs White was a part of a very dynamic team that passionately served communities from Frankfield to Portland Cottage. They brought information, planned events and took the word out about the good activities happening there to Jamaica and to the rest of the world.

Clarendon has lost a bright spark and a dutiful daughter.

We pray for comfort for Pamela White's family, friends, colleagues and the citizens of Clarendon.

Friday, February 4, 2011

Getting the right PR team for your party

Entertainment entrepreneurs tell the Gleaner that their PR consultant's
insights and efforts will determine the sucess of their events.

"Getting the right PR team for your party"

Thursday, February 3, 2011

National Transformation Programme Promotes National Core Values for 2011

The National Transformation Programme is encouraging all State communicators/ opinion makers to participate in encouraging national core values.

Rev Michael Aiken
Director of Communication, Research & Evaluation
National Transformation Programme
In keeping with National Strategy 4-1 of our National Development Plan (Vision 2030), the National Transformation Programme and its Students For Transformation invites you to participate in a process to perpetuate our National Core Values (NCV). We have assigned a NCV to each month of the year 2011, as follows:
 Link to PR Brief - The PRSJ Newsletter
January: Personal Development
 February: Love
March: Peace

April: Respect & Reverence for Life

May: Dignity of Work

June: Trust

July: Truth

August: Justice

September: Saving

October: Honesty

November: Responsibility

December: Unity

We ask that you therefore:
1. Deliberately include the NCV in your spoken messages and written communiqu├ęs each month. [For example, for the month of February, include a "love quote" as a closing sentence to your emails, or on your Face Book and Web Pages. (See "Love Quotes" examples below #3)]

2. Intentionally infuse the NCV when you write speeches or messages for your Ministry/Agency Minister/Director/Leader in a relevant manner (we will help if you so require).

3. Purposely practice and encourage the real life application of the NCV in your Ministry or Agency and in your sphere of personal and organizational authority. With this in mind, the practical aspects of Love can be found in the following time worn pieces of prose:

* Love is patient, kind, and is not jealous; love does not brag and is not arrogant, does not act inappropriately; it does not seek its own, is not easily provoked, does not take into account a wrong suffered, does not rejoice when the loved one fails to do right, but rejoices with the truth; bears all things, believes all things, hopes all things, endures all things. Love never fails. * Love the Lord your God with all your heart and with all your soul and with all your strength and with all your mind and …your neighbor as yourself. * …Love your enemies and pray for anyone who mistreats you. The Bible

"Love Quotes"

* Love reveals the steady appreciation, devotion, and attachment of one person towards another, often through self-sacrifice. NTP


* Being deeply loved by someone gives you strength, while loving someone deeply gives you courage. Lao Tzu

* I believe in the compelling power of love…. Theodore Dreiser

* I can live without money, but I cannot live without love. Judy Garland

* I have found the paradox, that if you love until it hurts, there can be no more hurt, only more love. Daphne Rae

* I like not only to be loved, but also to be told I am loved. George Eliot

* Life without love is like a tree without blossoms or fruit. Khalil Gibran

* Looking back, I have this to regret, that too often when I loved, I did not say so. David Grayson

* Love does not dominate; it cultivates. Johann Wolfgang von Goethe

* Love is a force more formidable than any other. It is invisible...yet it is powerful enough to transform you in a moment … Barbara de Angelis

* Love is a game that two can play and both win. Eva Gabor

With Transforming Wishes,

Michael Aiken

Director of Communication, Research & Evaluation

National Transformation Programme

Telephone: 946-4461, 403-9747, 929-8880-5




National Transformation Programme
Office of the Prime Minister
1 Devon Road, Kingston 6.
Tel: (876) 929-8880-5
e-mail: /