Monday, March 28, 2011

Quick Response Codes - From department store shop windows to concerts

The use of smart phones seems to be on the rise in Jamaica, following the trend around the world.

One marketing activity that may very well appear soon in your favourite plaza is the quick response code for promoting shopping events and retail sales.

Once you get the attention with your poster, the quick reposnse code can lead the viewer to rewarding content on your website while they are standing right there on the piazza! Macy's is doing it, so next is......

See news item on CNN Tech website below:
 http://edition.cnn.com/2011/TECH/mobile/03/28/qr.codes.marketing/index.html

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